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Blue Apron vs Purple Carrot

Three dinners for two: Blue Apron prices each dish in its shop, so there is no box total to add up; Purple Carrot states $13.25–$14.25 a serving, about $91.50–$97.50 with shipping. Blue Apron does not publish fixed box sizes.

Blue Apron sells dishes one at a time; Purple Carrot runs as a weekly plan with an order minimum.

2 people × 3 dinners · you cookChange

2 people × 3 dinners · you cook. A starting example until you change it.

Blue Apron

Box sizes are shown on its site

Priced dish by dish $9.99 shipping per order Blue Apron prices each dish in its shop, so there is no box total to add up.

Purple Carrot

3 recipes for 2 · 6 portions

$91.50–$97.50 a delivery $13.25–$14.25 a serving Purple Carrot’s stated $13.25–$14.25 a serving × 6, with $12 shipping, free from $120, before tax; some ZIP codes add $15 · checked 10 Oct 2026

Choose by what you need

Choose Blue Apron if

You want to buy once, with no weekly plan, from a menu that includes meat and fish.

Blue Apron plans, prices and cutoff · skip or cancel

Choose Purple Carrot if

You want an entirely plant-based menu on a weekly plan you can pause for 6, 8 or 10 weeks.

Purple Carrot plans, prices and cutoff · skip or cancel

Side by side

FactBlue ApronPurple Carrot
Price for three dinners for twoPriced dish by dish Blue Apron prices each dish in its shop, so there is no box total to add up.$91.50–$97.50 $13.25–$14.25 a serving
Purple Carrot’s stated $13.25–$14.25 a serving × 6, with $12 shipping, free from $120, before tax; some ZIP codes add $15 · checked 10 Oct 2026
Your boxChosen on its site3 recipes for 2: 6 portions
FormatKits + prepared optionsKits + prepared options
CookingYou cookYou cook
Smallest boxNot published3 recipes for 2 (6 portions)
Order onceYesNo, weekly plan
BreaksNo pause; skip as often as you like, or cancel and re-enrollPause for 6, 8 or 10 weeks
CutoffThe date shown below each scheduled delivery; an order already processing or shipped cannot be cancelled11:59 PM Eastern on the Tuesday before delivery
After the cutoffCanceling autoship does not stop an order that has already entered processing.Check the upcoming order
Menu labelsNot confirmed: check the weekly menuPlant-based / vegan choices
Order minimumNone published$65.00
Delivers toCheck your ZIP codeCheck your ZIP code
Next stepBlue Apron details
See Blue Apron’s menu
Purple Carrot details
See Purple Carrot’s menu

Neither fits? Also look at Green Chef, Marley Spoon or Dinnerly. See every box that fits your household.

The maker’s own pages we read (7)